ATTA® connects changemakers for more responsible tourism in Africa
More than 100 members of Africa’s Western Cape tourism community attended a networking event in Cape Town on 3rd August, hosted by ATTA® in collaboration with WESGRO.
The networking evening saw industry leaders sharing their expertise and vision for a more responsible tourism industry. Attendees learned more about the ATTA® Evolution and its mission to shine a light upon the region through a network of global connections, showcased recently at Indaba and Experience Africa. Based on enabling the tourism community to connect through conversation, the event also included a Q& A with an esteemed panel of experts including Natalia Rosa, CEO of Big Ambitions, a specialist travel and tourism communications and marketing organisation; Monika Iuel, Chief Destination Marketing Officer for WESGRO, the tourism, trade and investment promotion agency for the Western Cape; Ingram Casey, founder of Escape + Explore; changemaker Shama Nathoo, Founding Member of the Universal Accessibility Tourism Association; and Julie Cheetham, co-founder of Weeva.
At the event it was also announced that ATTA members, new to Weeva, will qualify for a 15% discount on the sustainability management platform. Julie Cheetham co-founded Weeva in 2020 – a SaaS platform that enables the travel industry to adopt a measurable and holistic sustainability practice. Transforming tourism one sustainable business at a time, Weeva mirrors ATTA’s renewed commitment to measured and managed impact.
Weeva is a digital system that makes operational efficiency and resilience more accessible and achievable. Focusing on Conservation, Culture, Community and Commerce, Weeva enables hotels, lodges, BnBs, and other providers to monitor, manage, and improve their holistic business performance through a comprehensive suite of digital tools, educational guides, tasks and processes that the whole team can get involved in, from HR to housekeeping.
“With sustainability high on the global agenda right now, Weeva is delighted to be partnering with ATTA® as its preferred sustainability management system,” says Julie Cheetham, Managing Director. “Having access to Weeva will allow members to manage and report on their operational impact more effectively - and collectively build business resilience in our sector.” A product demo and free 21-day trial are available on https://weeva.earth/
