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Airlink Honoured with 2025 Ubuntu Economic Diplomacy Award Airlink Honoured with 2025 Ubuntu Economic Diplomacy Award

Airlink, a leading regional airline, has been awarded the 2025 Ubuntu Economic Diplomacy Award by South Africa’s Department of International Relations and Cooperation (DIRCO). The accolade celebrates Airlink’s contributions to advancing South Africa’s socio-economic objectives, including job creation, trade facilitation, and attracting investment, while enhancing the country’s reputation as an ideal business destination.

The award was presented during a ceremony in Cape Town, hosted by the Minister of International Relations and Cooperation, Ronald Lamola. Accepting the award, Airlink’s CEO and Managing Director, Rodger Foster, highlighted the airline’s commitment to Ubuntu’s principles of interdependence and interconnectivity. “Connecting people with people and people with places is Airlink’s mission,” Foster said. “The positive impact of our services on the people, communities, markets, and economies we serve confirms our role as a catalyst for socio-economic upliftment.”

Over the past four years, Airlink has demonstrated impressive growth, increasing its flights by 31%, doubling its seat capacity, and boosting passenger numbers by more than 200%. The airline has expanded its route network to 47 destinations across 16 African countries and St Helena Island, establishing itself as a critical player in regional connectivity. Additionally, Airlink has forged 40 active commercial partnerships with major global airlines, enabling inter-continental connections that support trade, travel, tourism, and economic growth.

Airlink’s achievements are especially significant given Africa’s untapped potential in air travel. As Foster pointed out, Africa hosts 18% of the global population but accounts for less than 2% of global air travel. He emphasized the need to bridge this gap by supporting economic growth and job creation through reliable and accessible air services. “Our ability to live by the principles of Ubuntu—providing safe, reliable, and economically stimulating air services—relies on all actors in the value chain. After all, Ubuntu means ‘I am because we are,’ underscoring interdependence and connection,” Foster added.

The Ubuntu Economic Diplomacy Award reflects Airlink’s role in fostering regional integration and development, showcasing how air connectivity can drive socio-economic progress across Africa. By enhancing access to markets, promoting tourism, and enabling trade, Airlink continues to position itself as a key enabler of economic transformation on the continent.

This recognition also underscores the importance of aviation in achieving broader African development goals. As Airlink continues to expand its network and strengthen partnerships, it exemplifies the potential of African airlines to play a pivotal role in shaping the continent’s future. For African travel agents, Airlink’s growth offers enhanced opportunities for business travel, tourism, and regional connectivity, reaffirming its status as a trusted partner in Africa’s aviation landscape.